I build bandwagons.

I’m a Delivery Lead for bold, messy, pixel-powered projects.

I’ve spent 25 years leading digital teams through chaos—from full-site rebuilds to Times Square activations to touchscreens that make people stop and say “wait, that’s real?” I'm not just here to move things forward. I’m here to make sure we’re building the right thing in the first place.

I lead the league in all defensive stats.
I've saved more teams from bad ideas than I can count—so the good ones can actually shine.

⚡️ Who I Work With

I partner with agencies, studios, and internal teams who are:

• Shipping high-stakes, high-complexity digital projects

• Balancing creative ambition with real-world delivery

• Looking for calm, senior leadership that speaks Creative, Tech, and Client

• Out of margin, out of time, but still expected to launch

Note: I don’t take on pharma or healthcare advertising.
I believe budgets should make us better—not just drive margins.

🛠 What I’ve Delivered

If it lights up, moves, responds, or lives on a screen—I’ve helped make it real.

• A brewery in the metaverse that delivered 1+ billion impressions (yep, really)

• IBM’s 15-foot touchscreen wall at the US Open

• Times Square billboards that airdropped Whopper coupons to eager participants (completely voluntary, surprisingly effective)

• Touchscreen pinball games, motion-heavy content, social campaigns

• AR, VR, and AI-based experiences

• Web3 activations, site redesigns, full-stack builds

• A hundred things that almost went off the rails (but didn’t—because I was there)

🤝 How I Work

I’m available for:

• Freelance Delivery / EP / Program Leadership

• Fractional roles during crunch periods or transitions

• Creative project triage (a.k.a. the “we need a grown-up” moment)

• Coaching and support for mid-level producers and PMs

• Keeping big teams calm, focused, and moving

📬 Let’s Talk

If your team’s drowning in complexity or headed toward the Danger Zone—I can help.
I'm remote-first, EST-based, and quick to plug in.

→ colby@colbyangusblack.com
→ https://www.linkedin.com/in/colbyangusblack/

Here's just a bit of the fun.

DROP EVERYTHING AND GO: The MLB Road Trip Planner

It started with a simple idea: update the old road atlas mileage chart for all 30 Major League Baseball parks. But it evolved into a powerful, working tool that answers the spontaneous question, "Which games can I get to if I drop everything and go right now?" The project was a true team effort, built with a murderers' row of AIs (Gemini, Copilot, Rocket.New, and Cursor) that I personally vibecoded.

While it’s a fully functional tool, it’s also an example of how innovation can turn a simple idea into a platform that offers real value to both fans and corporate partners. It’s ready to be scaled and has a ton of potential for brands looking to connect with baseball fans.

Give it a look right here.

REJECTION FEEDBACK, SIMPLIFIED.

Hiring managers and recruiters know the drill: a mountain of applications, but delivering personalized rejection feedback is often time-consuming and emotionally draining. The result? Too many candidates are left in the dark.

I built The Ghosting Buster – a simple, web-based tool to generate concise, varied, and direct feedback messages with a single click. It streamlines the process, ensures candidates receive closure, and frees up valuable time for busy hiring teams. Because any feedback is better than none. You can check it out here and give me feedback.

THE LINCOLN WAY

I won't lie—I'm a little biased, but this app was pretty slick. When I was done with it,"The Lincoln Way" was the highest-rated app by an auto manufacturer*. Users could monitor their Lincoln, schedule service (including pickup and delivery), and even start their car from anywhere in the world. This app might be the best part of owning one of these fine, new Lincoln automobiles.

* Subject to change without me noticing.  

Also, you know all that legal fine print about select model year Lincoln vehicles that you see in every car commercial? Yeah. It applies here too. See your Lincoln dealer for details. Or ask me. I can tell you all the ins and outs of it.

IBM AT THE US OPEN

OLSC Brooklyn: Leading the League in Innovation

As the "digital innovation guy" for the Official Liverpool Supporters Club of Brooklyn, I had a simple, high-stakes mission: keep a fast-growing, passionate, and incredibly thirsty fanbase organized.

To do this, I drove the concepting, implementation, adoption, and improvement of our digital ID program. The goal was to build a system that made it easier for over 1,000 members to get into the bar and enjoy a match day without hassle. This wasn't a corporate mandate—it was a community need. The lessons I learned from building something for the love of the game were invaluable.

CAMPBELL’S SOUP

I handled the digital efforts for Campbell's Soup's Wisest Kid in the World. David Gianatoso over at AdAge just loved it.

KIND SNACKS

I produced KIND Snacks' digital efforts for their "How KIND of You" campaign at the Barbarian Group. In addition to a slick and fun interface, we also built a robust backend from scratch and a ton of segmented emails. We made it all look so simple, didn't we?

In addition to a slick and fun interface, there's also a fairly robust back end we built from scratch. There's also a ton of segmented emails this thing kicks out to users. But we made it all look so simple, didn't we?

And just look at all those fun animations at the bottom of the page!

IN THE GARAGE

This is where I mess around with ideas that are too wild or too crazy for a client to pay for. It’s my innovation lab—where I keep my skills sharp, my curiosity piqued, and my mind ready for the next big challenge.

Corner Watch: The Traffic Violation Monitor There are a lot of bad drivers out there, but nobody is really doing anything about them. That’s why I built a proof-of-concept AI-powered project that uses a $25 camera to monitor my corner, using AI to catalog moving violations. It’s a bit of an extreme hobby, but the goal is to anonymize the data and tweet dashboards out to city agencies who can actually do something with them. The project was built with a murderers' row of AIs and a hefty dose of Python.

Time Window: The ADHD Calendar Simplifier My brain is a chaotic place, and my calendar is the ultimate roadmap to a migraine. So I’m building Time Window, an AI-powered tool that reads your calendar, removes all distractions, and tells you exactly what you should be working on and for how long. It’s a productivity tool for the perpetually distracted, and if you start to wander, it leads you through a breathing exercise to get you re-centered. It's built with the help of Gemini, Cursor, and Railway.

The Family Tree Visualizer I’m the family CTO for my massive extended family of 400 people. I'm building a family tree visualizer that also functions as a mass phone and SMS list. This tool is a response to the constant barrage of texts and calls about how to notify everyone we’re related to about births, marriages, and unfortunate events. I’m vibecoding it from scratch with Cursor and the hope of finally bringing some order to my family’s communication.

AskLulu: The Senior Citizen Chatbot After a 108-minute FaceTime call with my mom so she could scan one page, I decided to do something about it. I’m building an AI-powered chatbot to help senior citizens use the technology in their pockets to connect with their world (without driving their kids up a wall). It’s a passion project, and I'm vibecoding AskLulu from scratch with the help of v0 and ElevenLabs.

Anfield AR: The Post-Match Experience In an effort to enhance the post-match experience for the Official Liverpool Supporters Club of Brooklyn, I'm building a geo-fenced AR experience using 8th Wall. Users will get to step in front of virtual backgrounds, like the Anfield press room and the on-pitch interview space, and share their post-match thoughts. It’s a fun, community-driven project that brings a little bit of Liverpool to Brooklyn.

Key Technologies:

• Corner Watch: Python 3.12, Flask, Gunicorn, OpenCV, Ultralytics YOLOv8, PyTorch, NumPy, Pandas, FFmpeg, Docker, Railway, GitHub Actions, Matplotlib, Seaborn, SQLite, Tweepy.

• Time Window: Gemini, Cursor, Railway.

• Family Tree Visualizer: Cursor, Railway, Vercel, React, Node.js.

• AskLulu: Vercel, ElevenLabs.

• Anfield AR: 8th Wall, AR, WebAR.

Interested in my resume? You can grab it right here.